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About Itzhak Kaduri Award

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design: Product Catalogue
designer: Irit Adar
telephone: +972-54-4980809
description: "A brand identity catalogue and folder for Dykam, engaged in printing cards for overseas customers. The design comprises two central emphases: (1) Usability: the folder is also the binding of the catalogue. From one thousand copies, fifty were used to bind the catalogue. The inner pages can also be used in bulk and be inserted into the pockets of the folder. The folder includes slots for insertion of cards. (2) Corporate identity: the marketing message was based on the use of cards as an experience of realization combining pleasure with precision and functionality. The graphic language is derived from the existing logo (production lines) associated to the experiences of passage, travel and parking."
product image/movie:

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