Designed in Israel Designers Community
About Itzhak Kaduri Award

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design: Routine
designer: Elinor Sason
telephone: +972 52 3477984
description: This project focuses on specific moments of the daily routine of our lives and wishes to demonstrate how using our imagination could turn boring activities and situations into fun ones. I open all five short films with repetitive activities and then change the way the viewer sees them. The change represents the use of imagination to escape the grinding routine.
school: Shenkar College of Engineering And Design
department: Dep. of Graphic Design
product image/movie:

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