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About Itzhak Kaduri Award

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design: Posters for Simple to Recycle
designer: Rachel Klein Studio - Liza Gewurtz-Lacoua
telephone: +972 3 5613939
description: This series of posters is intended to be glued on plastic-bottle recycling receptacles that are dispersed around the country and to change the previous posters with the message to recycle only drinking bottles. For these new posters, in which the items to be recycled are almost personified, the designers were asked to transmit a new message on the receptacles that are intended for the recycling of both bottles and containers, and not just bottles. The designers chose to use joyful colors, conspicuous and “plastic-like,” which transmit a feeling of “see how easy, simple and fun it is to recycle.”
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